Global (physical) Addresses: A surprising solution

Read this post on and was blown away by how elegant the solution is for those lacking a real-world address. It looks so simple and probably isn't, but it struck me as something that is increasingly approachable for everyone given global smartphone penetration.

I really hope this gains some traction!

what3words is a global addressing system based on a grid of 57 trillion 3mx3m squares. Each square has been allocated a unique, fixed 3 word address. Poor addressing is costly & annoying in some developed countries, but around the world it hampers the growth and development of nations, ultimately costing lives.


Motion Graphics

If there is one discipline I wish I had more time to learn is motion graphics! There are so many smart animations out there. The video above is one of the better ones out there. What I'd like to know is how they decided on which building to illustrate?!

There are plenty of others out there so please share! See Seth Godin talk about "breaking or following rules." I want an animation of my life done this way!