Global (physical) Addresses: A surprising solution

Read this post on and was blown away by how elegant the solution is for those lacking a real-world address. It looks so simple and probably isn't, but it struck me as something that is increasingly approachable for everyone given global smartphone penetration.

I really hope this gains some traction!

what3words is a global addressing system based on a grid of 57 trillion 3mx3m squares. Each square has been allocated a unique, fixed 3 word address. Poor addressing is costly & annoying in some developed countries, but around the world it hampers the growth and development of nations, ultimately costing lives.